Brand and Communications
Overview
Empowering clients to tell their stories better
Telling better stories
We help brands and companies tell better stories about who they are and what they stand for.
Valuing your brand’s connection with consumers
Helping you optimise your brand by understanding its emotional and rational connection with your market.
What our clients say
“Opinium’s mixed methodology gave us multiple new insights on key challenges. As a result of the research and our collaboration, we not only have a greater understanding of public attitudes, but compelling campaign materials founded on rigorous insight.”
Helen Lindley
Communications Planner, Amnesty International UK
“The research with Opinium has delivered a great springboard from which to launch our new approach, enabling us to identify the most valuable groups to target, understand and address potential barriers to support, and develop a truly supporter-centred strategy.”
Nick Jones
Director of Communications, Action for Children
Related case studies and insight
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