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Product and Service Development
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Overview
Developing products and services that stand the test of time
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Optimizing products and services for launch
We optimize products and services for launch, from ideation and conception through to validation.
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Making the right decisions
We ensure products and services will resonate, enabling brands to invest wisely and with confidence.
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What our clients say
“Opinium took a consultative approach and really took the time to understand the objectives and translate them into great insights and a unique piece of research. They were so easy to work with and provided that extra level of attention when coordinating a huge multi-country survey”
“The research with Opinium has delivered a great springboard from which to launch our new approach, enabling us to identify the most valuable groups to target, understand and address potential barriers to support, and develop a truly supporter-centred strategy.”
“Opinium’s mixed methodology gave us multiple new insights on key challenges. As a result of the research and our collaboration, we not only have a greater understanding of public attitudes, but compelling campaign materials founded on rigorous insight.”